The 2nd Asian Electronic Game & Amusement Equipment Expo Goes Online To Help Capture New Opportunities Amid Covid-19 Disruptions

The 2nd Asian Electronic Game & Amusement Equipment Expo Goes Online To Help Capture New Opportunities Amid Covid-19 Disruptions

June 23
06:48 2020
The 2nd ASIAN ELECTRONIC GAME & AMUSEMENT EQUIPMENT EXPO Goes Online To Help Capture New Opportunities Amid COVID-19 Disruptions

The current disruptive COVID-19 pandemic has seriously impacted business activity and supply chains across the globe, with numerous trade fairs and events around the world being postponed or cancelled, depriving many enterprises of business and marketing opportunities.

Under this situation, there will be no physical show for the 2020 ASIAN ELECTRONIC GAME & AMUSEMENT EQUIPMENT EXPO (AEGAE EXPO) to be held as originally scheduled on 15-17 July, 2020 at the Bangkok International Trade & Exhibition Centre (BITEC) in Thailand. Instead, the Organiser Guangdong Entertainment Game Industry Association (GEGIA) is launching a new online exhibition platform to enable suppliers and buyers in the industry to connect virtually with one another and to capture every business opportunity available during this difficult time.
 
Riding on the notable growth in online sales amid the COVID-19 outbreak, this digital show platform sets to give enterprises a new channel to maintain and establish contact with buyers in the region and across the world, and generate business orders during the peak sourcing and buying season.

  

About AEGAE Expo

Jointly-organised by China’s Guangdong Entertainment & Game Industry Association and Hong Kong-based Comasia Limited, the inaugural AEGAE EXPO held in August 2019 in Bangkok has yielded very good results and positive feedback from trade visitors. The 2019 Expo has gathered 54 well-selected exhibitors from mainland China, Thailand and Taiwan to showcase their latest designs and new innovations in electronic games and amusement equipment to over 7,000 attending trade visitors.
 
The AEGAE EXPO was conceived and launched with an aim to provide industry players with a new exhibition platform to tap the lucrative business opportunities in the region and around the world. The global game and amusement equipment market enjoys a robust growth and is predicted to reach USD 51.4 billion by 2022, according to the “2016-2022 Report on China’s Amusement Equipment Market Analysis and Investment Prospects” released by Bosi Data Research Center. Southeast Asia, with its fast-growing middle-class population, has been emerging as a thriving market with tremendous growth potential for entertainment and recreation these recent years. Moreover, China’s ambitious Belt & Road Initiative (B&R) is set to help promote the business partnerships and trading activities among countries along the B&R. Witnessing the surging demand for family-friendly amusement, entertainment and recreational options, we are seeing great potential for game and amusement industry players entering the Southeast Asia and ASEAN marketplace,
 
The 2nd edition of AEGAE EXPO is supposed to make a strong return this July. But the coronavirus crisis has forced the Expo to suspend its physical event. Nevertheless, the 2nd Asian Electronic Game & Amusement Equipment Online Expo will be held on 15-17 July as scheduled in the form of a virtual exhibition! On show will be a diverse variety of game machines & amusement equipment, including VR/AR equipment, carnival fun game machines, ride-on game machines, indoor game & amusement equipment, as well as various kinds of family-friendly arcade games, etc.
 
Connect Exhibitors & Buyers to Endless Business Opportunities 24/7

The specially-launched AEGAE Online Expo this year will present a powerful combo of digital technology, data analytics and other advanced information capabilities to create an all-new virtual marketplace for business negotiations. This platform offers a number of sourcing-friendly features and functions including Virtual Showrooms to showcase the latest designs and innovations in electronic game and amusement equipment from exhibiting suppliers; Livestreaming Booths to live broadcast new product launch and demonstration with live chat feature for instant enquiries; Webinars to shed light on the latest industry trends, market news and areas of demand; One-to-one Online Business Meetings to cater for in-depth business negotiations with selected suppliers; Exhibitors’ Background & Corporate Profiles to spotlight on the exhibitors’ competitive advantages and strengths; Chinese, English and Thai multilingual content to make the Expo’s website accessible to the end users (both exhibitors and buyers) in mainland China, Thailand and across ASEAN.
 
Powerful Promotion & Publicity Campaign

The AEGAE EXPO organisers are stepping up the comprehensive marketing campaigns, including marketing emailers to target buyers, social media promotion posts, around-the-clock promotion at the Expo’s official website, special media coverage and advertising at relevant channels, to generate the widest publicity for this 2020 AEGAE ONLINE EXPO.
 
Besides, the organisers are teaming up with Fujian Midodo Network Technology Co., Ltd., a leading integrated Internet marketing service provider in China, to leverage on its expertise and strength in internet promotion and e-commerce marketing to launch a series of targeted promotion campaigns, like e-promotion messages & invitations, online banner adverts,  intensive promotions at major relevant e-commerce portals & trade association websites and so on, which all set to attract and connect the greatest number of target audiences and relevant buyers to the Online Expo.
 
All Sellers & Buyers In the Industry Are Welcome To Join

Manufacturers and suppliers, as well as buyers and traders in the games and amusement equipment industry are all welcome to join and connect with one another at this exceptional online platform for business development and deal-making. Application for joining as exhibitors and a free buyer sign-up for using the AEGAE Online Expo to source new products and suppliers are now available at the Expo website: www.aegaee.com/online.
 
The 2021 edition of AEGAE Expo will be held from 14 to 16 July 2021 at the Bangkok International Trade & Exhibition Centre (BITEC).

Stay tuned for the latest updates on www.aegaee.com

  

NOTES TO EDITORS
 
2nd Asian Electronic Game & Amusement Equipment ONLINE EXPO | 15-17 July, 2020 | www.aegaee.com
 
ORGANISERS

Guangdong Entertainment & Game Industry Association
Tel: 020-32644203
Email: [email protected]
Facebook: www.facebook.com/gegiachina
Line ID: gegie_china
Line QR Code:
 
Comasia Limited
Tel: (852) 2700 6726
Fax: (852) 2700 6727
Email: [email protected]
 
MEDIA ENQUIRY

Guangdong Entertainment & Game Industry Association
Tel: 020-32644203
Email: [email protected]
Facebook: www.facebook.com/gegiachina
Line ID: gegie_china
Line QR Code:
 

Media Contact
Company Name: Guang Entertainment & Game Industry Association
Contact Person: Lily
Email: Send Email
Country: China
Website: https://www.aegaee.com/online